FY22 CAMPAIGN Brand Identity
STUDIO— Something Special Studios
ROLE— Concept, Design, Animation
In Fall 2021, we had the honor of working with Nike Football and the NFL for the second year in a row to celebrate the return of the game. As the lead for art direction and design, we worked closely with Nike to develop a comprehensive suite of retail, .com, OOH, and social assets that would effectively communicate the campaign's powerful slogan, "Stronger Than One."
Drawing on our deep expertise in visual branding and marketing, we crafted a series of dynamic and engaging visual assets that showcased the strength, determination, and passion of both the players and the fans who make the game of football so special. From eye-catching retail displays to impactful social media campaigns, every aspect of the project was carefully crafted to connect with audiences and generate excitement for the upcoming season.